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ABC - Cork Design

Brand
Graphic
2014 for Paratelier, an Interdisciplinary Laboratory for Architecture + Info

ABC — Cork Design is a trademark launched by Paratelier.
A collection of children's cork furniture for the outdoor, composed of six different parts, which can be combined with each other, forming letters of the alphabet. This concept was inspired by Bruno Munari's book "ABC Con Immaginazione" of Corraini Editore.

GBNT's graphical approach consisted in reinforcing the concept of the various furniture pieces, being playful, technical and informative.
The versatility of the forms combinations is also reflected on the graphic system, using colors that we associate with nature — green and brown — that also stress the furniture's own material - Cork.

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